We are very pleased to announce the launch of a new website for Truro High School. Following a complete redesign, the site has all the information associated with a busy school along with smooth functionality that allows the client to be in full control through a custom CMS.
Archive for the ‘Websites’ Category
August 11th, 2010Truro High School website launched
Posted by sqz AT 01:48
June 22nd, 2010
June 14th, 2010
Get another top spot on Google
So many companies register multiple domain names but do very little with them. Domains are only really effective if they have their own website files rather than being forwarded to your main website domain. So how can you make better use of those extra domains and help squeeze out the competition from the top spot? Create a series of mini sites targeted to specific search terms, all with relevant and fresh SEO content and links that feed visitors into your main website. We have adopted this approach for Portscatho Holidays as part of their long term SEO strategy. Targeting St Mawes holiday cottages search terms we have launched a mini site www.stmawescottages.co.uk which is a domain this client has owned for years. Ensuring the same feel as the their main site, visitors have a very smooth transition from one site to the other keeping the visitor experience positive and helping with conversations. This approach is good for long term organic growth but seeing the results of this will be a slower process than doing other SEO activities such as a pay per click campaign. When looking at an online marketing strategy as a whole, mini sites offer value for money and a great way to secure another top spot on organic Google listings. If you could wouldn’t you rather have 2 out of the top 3 results?
Posted by jo.downie AT 09:34
May 28th, 2010
Avoid a Friday launch
It’s always very exciting to get a new website live after months of hard work. You want the world to see it and start feeling the benefits of having a shining new website – BUT – no matter how tempting it may be, never launch a new website on a Friday! If you launch on a Friday chances are you will do a few more quick tests then go home for the weekend. When you return to work on Monday you will no doubt find error messages for things that didn’t quite work as they should have over the weekend – not really the best of starts for a new site.
The key to a successful launch is to agree a day early on in the week, make sure everyone involved is notified of the date, then test, test, test! If more development has to be done as a result of the testing then don’t be afraid to move your launch date – often last minute changes can sometimes undo other functionality. Your website developer should take care of all cross browser and accessibility issues and add your google analytic codes but you need to go through the site and check all links, forms, content, images and spellings. Sometimes it helps to get a fresh pair of eyes to go through the website content so ask a few friends or work colleagues to have a look at it before you go live. Of course if you are launching an e-commerce website or a database driven CMS there will more in-depth checking and testing to be done.
Once your website is live it’s advisable to let it “bed in” for a few days before you send out a press releases or tell everyone on your facebook or twitter account. No website is ever perfect when it goes live – it’s a good approach to have some budget in place to refine and improve your website once you have a few months of statistics to see what is really happening on your website and how your customers are using the site. It may also take a few months for your website to show on organic search engine results if it’s a new domain name so be prepared to push traffic to your site via other means in the first few months, this could be the press, targeted mail outs, social media, google AdWords or paid directory listings – it really depends on your budget and marketing plan.
Posted by jo.downie AT 02:33
March 31st, 2010
Jubilee Wharf Website
Jubilee Wharf website now live!
We’re big fans of Jubilee Wharf in Penryn, Cornwall, so were very pleased to be appointed to design and produce a brand new website for them. The site has a full CMS with built-in diary, giving the client plenty of functionality all packaged up in a great layout.
Posted by sqz AT 11:30
March 9th, 2010
Menai Holidays Growth
Menai Holidays, who offer high-quality self-catering holiday cottages in North Wales have seen tremendous business growth since we have been working with them. They now have 200 holiday properties to choose from throughout Anglesey, Lleyn Peninsula, Snowdonia & Cambrian Coast, which is a big increase from the 140 properties they had just last year – congratulations to all the team!
Hudson Armstrong Design produce their brochure as well as providing a range of online services to ensure their website can meet with the growing demand.
Posted by sqz AT 12:27
March 4th, 2010
The State of the Internet
JESS3 / The State of The Internet from JESS3 on Vimeo.
Posted by sqz AT 01:31
February 25th, 2010
CDA Solutions new website
Last year we produced new printed literature for CDA Solutions, developers and installers of computer based digital CCTV & surveillance equipment. Following on from that, this year they asked us to create a website that will fit in with the new branding for the company. You can see the new CDA Solutions site here.
Posted by sqz AT 05:03